Social media has grown at a phenomenal rate over that last number of years. It has provided businesses with access to customers that was unheard of 10 years ago.
The temptation for companies is to jump straight in and bombard customers with promotional posts on the biggest platforms like facebook and twitter due to this somewhat unrestricted access.
However, at Jam Digital we believe a much more strategic approach is needed. Some important questions need to be answered before you jump on the social media bandwagon.
- Which platforms are your customers on.
- How much time and expertise is needed for each platform.
- What is the potential ROI on each platform.
We understand business and we understand customers. Talk to us today and we can help you use your resources efficiently when it comes to social media marketing. By devising an appropriate social media strategy we can help your business connect with relevant customers and ensure you see a return on your efforts.